Is Google Analytics Spam Messing Up Your Traffic Metrics?

Is Google Analytics Spam Messing Up Your Traffic Metrics?

Noticed a spike in your Google Analytics referral traffic lately?

Before you become too excited thinking someone is linking and clicking to your website…. be warned, most of this referral …
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Facebook Removes Inactive Page Likes

Facebook Removes Inactive Page Likes

Have you noticed a drop in your number of Facebook fans over the last few weeks? On March 12 Facebook removed all page likes from “voluntarily deactivated and memorialized Facebook …
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Facebook Video v YouTube

Facebook Video v YouTube

Facebook has just released an update to the “video” tab on pages.

The new Facebook Video tab should feel a little familiar; the layout is very similar to a YouTube …
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Facebook Ads Manager Update

Facebook Ads Manager Update

Facebook has just updated their Ads Manager platform, moving targeting and bidding from an ad level feature to ad-group level.

Facebook has done this to make the structure of ad …
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Why social media provides better value for marketers: Social Media is measurable advertising

Why social media provides better value for marketers: Social Media is measurable advertising

Thanks to Twitter, YouTube and Facebook, social media has arrived as a justifiable expense for businesses looking to have more measurable advertising streams and a more targeted approach with their …
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CSS Grid Framworks - Why they are beneficial?

CSS Grid Framworks – Why they are beneficial?

CSS (Cascading Stylesheets) codes are used to position HTML elements on the web. CSS frameworks are prepared libraries that have adapted the layout grids concept, from print publishing used in …
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Traffic Light Reports - know which customers to target to drive improved sales performance

Traffic Light Reports – know which customers to target to drive improved sales performance

Any good performance based or incentive program should deliver current results to your client in a visually easy to read and understand format.

A correctly structured Traffic Light Report can …
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10 ways to increase your company’s Facebook likes (part 2)

10 ways to increase your company’s Facebook likes (part 2)

Carrying on from last month’s blog it’s time to share the next five ways you can increase your Facebook likes.

6. Use your website.

One of the most important things …
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10 ways to increase your company’s Facebook likes (part 1)

10 ways to increase your company’s Facebook likes (part 1)

With social media such a critical part of customer engagement these days it is critical to make sure you are doing it correctly.

With that in mind, no one wants …
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The benefits of Software as a Service (SaaS)

The benefits of Software as a Service (SaaS)

Software as a Service solutions, known as “SaaS”, aim to provide high-end, functionally rich websites at a fraction of the cost to develop these types of solutions from scratch.

So …
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